The hard work doesn’t end when your book goes to the printer. As a self-publishing author, some of the most important financial decisions you’ll make about your book happen just afterward, when you’re determining where and how it will be sold.

What do these two things have in common? They both take. for. ever. And the similarities don’t end there.

Think writing the book is the hardest part? Think again.

I’ve worked in and around publications throughout my career, but I had no clue what to expect when it came to working with an illustrator on a whole book. Fortunately, I was in great hands.

My newsletter subscribers submitted some great questions about the book-writing process, and I answer them in this post.

Think writing a children’s book is easy? Think again. Take a tour of my 1.5-year (and counting) journey.

Publishing is a complex industry, often shrouded in mystery. Here’s a quick look at how I learned about and chose hybrid publishing to get Mortimer the Terrier into the world.

Did you know Mortimer the Terrier is based on a true story? He is — and he’s got a great backstory.

Mortimer the Terrier’s Second Chance is, ostensibly, for kids ages 2-8. But if I’m being honest … I wrote it for little Kristin, too.

No (wo)man is an island, as John Donne wrote. And no business gets by without a little help from its friends, as John Lennon (kinda) wrote.

It’s been five years since COVID-19 shut down the world. But with everything seemingly spinning out of control, it might be time to bring back “Pandemic Rules.”

If we can't make people outside our own walls—especially those in power— understand what we do, we don't have a chance of surviving, much less thriving, in this environment.

Believe it or not, when you're writing a gift announcement, the best story you can tell is *not* the gift announcement.

The 2024-25 Commanders season has been thrilling, but a playoff win? Frankly, it's disorienting.

More than ever, this movie--in all its grainy, low-tech, 1970s glory-- is balm for my soul this year.

You might consider holiday letters anachronisms, but I *love* them—and your friends and family probably do, too. Writing one can be daunting, so use these tips to make your process easier.

Donors want to know they're investing in a sure bet. But how can you provide proof points for something that doesn't exist yet? Here are three ideas.

Although parents are supposed to be the teachers, our kids--just by existing--teach us so much. Here's what five years of motherhood has taught me.

Nonprofit and higher ed comms and development leaders know that if they want to start new program or revamp an existing one, conducting stakeholder research is a prerequisite for success. Here's why hiring a freelancer to do it is essential.