Experience
Who Am I?
An award-winning writer, editor, and communications strategist with nearly 15 years’ experience working with higher education institutions, independent schools, marketing firms, nonprofits, and businesses of all sizes.
Expertise
- Fundraising communications strategy and execution
- Content strategy research and development
- Qualitative research and messaging platform development
- Editorial direction
- Website project management
- Feature reporting
- Content marketing (including blogging, e-books, and white papers)
- Copywriting
- Comprehensive editing knowledge (academic, journalistic, and commercial publications)
- Scriptwriting
In-House Roles
Positions have included:
- Director of Advancement Communications, University of North Carolina Wilmington
- Senior Associate Director of Communications, Development and Alumni Relations, Johns Hopkins University and Medicine
- Alumni and Communications Manager, The Washington Center for Internships and Academic Seminars
- Senior Editor, Currents Magazine, Council for Advancement and Support of Education
- Assistant Director of Alumni Communications and Editor, The Magazine of Elon, Elon University
Projects have included:
- Directing all communications surrounding the launch of a $100 million fundraising campaign
- Serving as primary writer for a $6 billion fundraising campaign
- Leading development, launch, and maintenance of a $100,000 enterprise-wide website
- Creating and managing an enterprise-wide editorial management system for the development division of a top-10 global university
- Managing production of a quarterly magazine with a circulation of 60,000+
Freelance Roles
Clients have included:
- Magazines
- The Stevens Indicator (Stevens Institute of Technology)
- The Magazine of Elon (Elon University)
- Walden Magazine (Walden University)
- Colleges and universities
- The University at Buffalo
- Cornell Law School
- Arcadia University
- Stevens Institute of Technology
- Elon University
- Nonprofits
- Grameen Foundation
- The Washington Center for Internships and Academic Seminars
- Marketing firms
- RightSource Marketing
- Adept Marketing
- Bravery Media
- Graphic Details
- Creative Communication Associates
- Companies and small businesses
- ChenMed
- Cognosos
- Credo Higher Ed
- Dr. Josie, Inc.
Recent projects have included:
- Conducting stakeholder research and developing the messaging platform for an Ivy League law school’s $175 million campaign
- Developing and executing a content strategy for the annual report of a nonprofit that generates $20 million+ in revenue
- Producing twice-monthly blog posts and frequent e-books for two fast-growing companies in the health care sector, in collaboration with executives and subject-matter experts
- Providing revision and copywriting services of 100+ pages during the redesign of a top-10 U.S. cancer hospital’s website
- Preparing executive remarks and scripts for a fundraising gala that raises $200,000+ annually
- Conducting interviews and reporting feature-length stories for institutional and niche magazines
Honors and Awards
2019 Council for Advancement and Support of Education (CASE) District II Silver Award Category: Staff Writing
2019 CASE District II Honorable Mention for “What Happened Next?” series
Category: Creativity on a Shoestring
2017 CASE District II Silver Award
Category: Staff Writing
2011, 2012, 2013 CASE District III Special Merit Awards for The Magazine of Elon
Category: Magazine II
Looking for a Full, Formal Resume?
Please visit my LinkedIn profile.